YouTube is one of the most popular social media platforms available today. This platform is based on video content; however, more recently, users have been given the option to post other forms of content as well. This makes it easy to make an announcement or engage better with the audience. This application has allowed many video content creators to grow rapidly. Due to this tool, they are getting the recognition and appreciation they deserve.
YouTube is one of the oldest social media platforms. The invention of this application has opened up many opportunities for people. As humans are innovative, we always try to find ways to keep doing the things we love. Similarly, many people found ways to make money on YouTube.
Many people believe that they need to have fancy equipment or unusual talents to make a steady livelihood out of it. However, we are here to prove that wrong. This false notion stems from the false belief that there is only one method of earning money off YouTube, that is, from the ads.
In this blog, we will tell you the 7 best ways to make money on YouTube:
1. Affiliate marketing
Many brands know the value of the right marketing today. Hence, they collaborate with popular YouTube content creators to promote their products, services, or brands. They ask the YouTubers (YouTube content creators) to advertise them in a video. The YouTuber does so and piques the interest of their viewers. However, the interested viewers do not know where to invest. For this, you need to attach a link in the description box to lead them to the product.
This link is an affiliated link: meaning, a link to the product personalized for you (the YouTube collaborator). Here, the number of people who click on the link will determine the money you receive. To get people to click on your link, you must gain their trust. Creating educational YouTube content automatically bumps you up the trustability scale, especially when you utilize a powerful YouTube video editor to enhance your videos.
2. Partner Up with YouTube!
We all have used YouTube at one time or another. While using the free version of YouTube, you have come across advertisements. Some are skippable in 5 seconds, some are not. These ads help YouTubers gain revenue. These popular influencers partner up with YouTube to gain a part of the money the ads bring in. Exception is very obvious specially when you are starting your channel with personal Loan and have to return back the money back to the bank as soon as possible.
Before you dive into this step, there are certain credentials you need to meet to be a YouTube partner. There are some rules that you must follow to monetize YouTube video ads. One must have a minimum of 4000 hours of watch time on their channel in the last 12 months. Along with it, you must have at least a subscriber count of 1000.
3. Let Subscribers Show Some Love!
Having loyal followers is essential for this type of source of income. Subscribers who truly love you generally love to be a part of something you do. This is why crowdfunding is such an effective way to earn money. You can ask your followers to fund you for your next project. This will raise money for your upcoming videos and even make a profit.
Several platforms are offering this particular service. You can simply sign up and ask your subscribers to pay through the link. Oftentimes, content creators attach incentives to the payment such as ‘exclusive content’, ‘behind the scenes’, ‘early access’, or ‘blooper’ videos. By paying to fund you, they will also get a few perks in return, encouraging more people to join.
4. YouTube SEO
An important aspect of flourishing as a YouTuber is learning to navigate through the platform. You must learn the ins and outs of it and how to be on top. SEO (or Search Engine Optimization) is a powerful tool. This is an algorithm that ranks video content in each search result. In other words, it determines whether your video will be on the top or get lost in the vast library of videos. The higher your video ranks, the more exposure it will get, and the more readily brands will sponsor you.
Here are some factors YouTube SEO considers:
- Number of Views
- Thumbs up/Thumbs down ratio
- Video Length (Must be Optimal Length; Not too short or too long)
- Subscribers after watching a video
5. YouTube Marketing Funnel
YouTube is only one platform to reach customers. Consider an alternative method to reach them on other platforms as well. It could be by starting a blog, a newsletter, or having an Instagram account. This allows you to stay relevant and build trust between you and your viewers rapidly.
Your channel will get an overall boost and your advertisements will have increased efficiency. Take, for example, a follower who sees an Instagram post by you on a product. Later in the day, they see the same product on your YouTube video. The first time seeing the product only creates awareness. The second time allows your viewers to understand the necessity of the product. This urges them to purchase it and boost their income.
6. Amazon Influencers
This type of marketing is growing rapidly. Amazon has a wide variety of products at extremely affordable prices. This makes their store attractive to many customers around the world. One can make money off reviewing and recommending products in their YouTube video.
However, one must have the affiliated link in the description box to make money from this. One will get around 8-10% commission on each purchase from your link. This is an incredibly convenient way to make a sustainable income.
7. YouTube Red Subscribers
YouTube has a free version and a premium version. One can subscribe to the premium version to avoid any ads. Many think this is harmful to YouTube influencers. However, these content creators make money off these subscribers as well. One should keep in mind that the average watch time of your video makes a difference. Hence, it is vital to have engaging content.
Conclusion
One cannot expect to create a sustainable income from YouTube overnight. It is a long process; however, it is extremely achievable. One must pay attention to each aspect of their YouTube channel. Ensure all of your content is of the best quality you can offer. This will confirm success as long as you are consistent with your efforts and content.
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